Subject: Re: official logo proposal
To: Quentin Garnier <cube@cubidou.net>
From: matthew sporleder <msporleder@gmail.com>
List: tech-pkg
Date: 09/19/2007 14:12:36
On 9/19/07, Quentin Garnier <cube@cubidou.net> wrote:
> On Wed, Sep 19, 2007 at 08:58:36AM -0400, Louis Guillaume wrote:
> > Dieter Baron wrote:
> > >   The last thread on tech-pkg produced two basic logo designs.  While
> > > the folding paper box design by Thomas Bieg is very original and
> > > expresses elegantly what pkgsrc is about, it is a rather complex
> > > design with many small parts;
> >
> >
> >
> > Text version of Thomas Bieg's logo (apologies to Thomas)...
> >
> >
> >    /===+===+===\
> >    | p | k | g |
> >    \===+===+---/---+---+
> >            | s | r | c |
> >            +---+---+---+
> >
> >    +---+---+---+
> >    | p | k | g |
> >    +---+---+---+---+---+
> >            | s | r | c |
> >            +---+---+---+
> >
> >
> > ... with and without the folding edges! I don't think this logo is
> > complex at all.
>
> I think the lid-less logo is just fine for us;  I like it a lot.  There's
> no point in making it obvious it's an unfolded cube;  people will get it
> when they go to our booth at a show and see a pkgsrc cube folded.
>
> One of the best logo I know of is Carrefour's
> (http://www.carrefour.com/).  The best proof of that would be that it
> hasn't changed since it was introduced 50 years ago.
>
> It's really not obvious it's a C embedded in a diamond, and usually
> people won't realise until they're told or they really concentrate on
> it;  which nobody really does because it's not what a logo is about.
>
> Of course, once you see the letter C in it, you never look at the logo
> the same way, it's not the red arrow opposed to the weird blue arrow
> anymore.
>
> > The cube, on the other hand, is very complex and difficult to reproduce.
>
> You got that right, pal.
>

From my perspective they're really the same thing; only the text is in
a different place.

A picture of the assembled cube would be a good image for the top of a
website devoted to pkgsrc if a square was desired in the layout.
(i.e. mediawiki's top-left logo)