> Also, I thought that he specifically disavowed the "beastie" name, saying
> that the guy whose image he holds under copyright never had a name.

Amusingly enough, Kirk couldn't name the http directory '', so guess
which name he chose? ;-)  

In any case, the lowdown on the daemon's copyright can be found here.

    http://www.mckusick.com/beastie/mainpage/copyright.html

     _________________________________________________________________

   Statement on the Use of the BSD Daemon Figure:
     _________________________________________________________________

   The  BSD Daemon is copyrighted by Marshall Kirk McKusick. Usage of the
   daemon  is  permitted  under the terms described below. Several of the
   shirts  shown in this web page were produced by others after obtaining
   written  permission to use the daemon. The copyright of the derivative
   artwork  remains with the shirt producer; such copyrights are noted in
   the descriptive text for the shirt.

   Individuals  may  use  the  daemon  for  their personal use within the
   bounds of good taste (an example of bad taste was a picture of the BSD
   daemon blowtorching a Solaris logo). When reasonably possible, I would
   like  the  text ``BSD Daemon Copyright 1988 by Marshall Kirk McKusick.
   All  Rights  Reserved.''  to be included. This text need not be etched
   into  the figure or garishly displayed when using the daemon as say an
   Icon in a web frame. A good example of how to handle the due credit in
   a  web  page  is  to  create  a  link  from  the daemon picture to the
   following text:
    BSD Daemon Copyright 1988 by Marshall Kirk McKusick.
    All Rights Reserved.

    Permission to use the daemon may be obtained from:
        Marshall Kirk McKusick
        1614 Oxford St
        Berkeley, CA 94709-1608
        USA
    or via email at mckusick@mckusick.com

   If  you  want  to mass produce the daemon on Tshirts, CDROM's, etc you
   need  to request permission in advance. In general, I require that the
   daemon  be  used  in  an appropriate way. This means that it has to be
   something  related  to  BSD  and  not  expropriated  as a company logo
   (though  I do allow companies with BSD-based products such as Scotgold
   or WindRiver to use it). I regret having to be so legalistic about the
   daemon,  but  I  almost  lost  the  daemon  to a certain large company
   because  I  failed  to  show due dilligence in protecting it. So, I've
   taken due dilligence seriously since then. 
        Marshall Kirk McKusick
        January 1995